How Not to Do SEO
Search Engine Optimization (SEO) is very important for a company’s success this day in age because of how much time and money people spend online. With multiple mobile devices and tablets in most homes, the internet is at our fingertips 24/7. Companies strive to utilize SEO in hopes of gaining more traffic on their website, thus growing their businesses. There are some search engine violations that you want to avoid so that your website does not get penalized. The SEO pros at Einstein SEO, can manage your website so that it remains at the top of search engines such as Google, Yahoo or Bing. We take pride in working within the search engine guidelines and will not cut corners with your website content.
Some SEO Concepts to Avoid
- Poor Substance – Websites that do not have any valuable content are frowned upon by the big search engines. If the content is not valuable to the users, then it will be overlooked by search engines in the same way as spam.
- Cloaking – Manipulating your content to try and get your website to the top of search results is a big no-no. If you are caught rigging your website so that a search engine thinks you are focusing on material that you truly aren’t, a hefty penalty may be headed your way.
- Using Keywords Too Frequently – Yes, using keywords can help you in the eyes of search engines, however excessive use of the keywords is overkill and can end up causing you to be penalized.
- Hiding Text – Search engines want to be able to see everything that a visitor of your website sees. Hiding text from your users so that you can get to the top of search engines is another way you can be penalized.
- Excessive Ads – Websites that post multiple advertisements before the content can even be reviewed are frustrating for the user and is a SEO concept that you will want to avoid.
In order for your website to achieve high level Search Engine Optimization, it must play by the rules. By teaming up with Einstein SEO, our experienced staff can ensure that your website gets to the top of the big search engines the right way! If you are looking for search engine guidance from innovative professionals, give Einstein SEO a call today at (763) 951-2200. Thanks to over 12 years of experience in the industry, you will notice an increase in website traffic quickly!