Importance of Integrating Social Media into Website

Social Media and SEO for WebsitesIt’s safe to say that social media has changed the world in many ways, including the world of business. Social media is a great way to keep your customers up to date on any promotions, events, or product/service related news. Through networking, businesses see significant growth. However, it has also become essential for companies to integrate social media into its websites to ensure all aspects of the company are uniform. Einstein SEO can work with you to seamlessly integrate social media into your company website.

Ways to Integrate Social Media into your Company Website

There actually are many different ways to integrate social media into your website to ensure that there is uniformity in all web based outlets. Here are a few ways we can help you do this:

  • Adding social share options to your blog- By adding social share buttons on your blog, others can easily share your content, creating more virtual visibility for your company. Social shares actually add credibility to your website, thus optimizing your search engine strength.
  • Implement Facebook comments on your website- Adding Facebook comments to your website has many advantages. By incorporating the comment feature on your page, commenters can easily share the content to their personal page, giving your website more exposure. In addition, it keeps spam off of your page because it requires commenters to login to their personal Facebook page before they are able to leave a comment.
  • Adding Google authorship to website contributors- Google authorship is a unique feature which allows an individual with a Google+ profile the ability to strategically increase the size of the author’s Google+ community as the author’s article or content is linked to the author’s profile. This is a benefit because a reader of a particular article can easily click on the Google+ profile photo, which appears within the article, to then connect to the author’s Google+ circle.

Einstein SEO is ready to help you integrate social media into your website to improve your communication and exposure. As social media sites such as Facebook, Twitter, LinkedIn, and others continue to gain popularity, integrating them into your website will provide you with a competitive advantage and will provide uniformity across media formats. Through the integration of social media, you will have a positive impact on your search engine optimization. Give us a call today at (763) 951-2200 to get started or with any questions you might have.

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